INTRODUCING EDIZIONE PRIMA 

EVERA EDIZIONE PRIMA is built around the idea of practice: how elegance is lived, repeated, adapted and projected - in colour. The collection reflects a wardrobe designed for a woman’s life sequence and based on deep understanding of how she moves through her day—morning fuss, travel, work, rest, evening out. We thought of clothes that fold easily, travel well, and reappear transformed. These are pieces that you use rather than preserve. 

The collection’s versatility is a base. Lounge shirts are worn to dinner. Leopard-print viscose trousers move easily from day to night with minimal styling. Many pieces are designed to shift roles: a shirt becomes a dress, a dress becomes a long layer over trousers. 

The silhouettes are fluid, and yet intentional. Relaxed shirts and pajama-inspired tailoring feel almost weightless, still looking composed. Shirt-dresses extend this language further, offering ease and volume without excess. Buttons are undone, collars are loosened - this collection is about confidence becoming freedom.

Colour is treated as vitality. Violet, amber and hot pink appear in striking but thoughtful combinations - sometimes sharpened by contrast waistbands or singular graphic prints. A single inky flower, drawn by hand and repeated across silk shirts and bubble-hem skirts, becomes an essence of vital elegance.